Insights on Instagram culture, social media trends, and digital humor
TikTok’s “For You Page” (FYP) has become shorthand for overnight virality — but it also creates spectacular flops. A clip that silently dies on TikTok can somet
Swipe, double-tap, repeat. For many of us, Instagram and TikTok are morning routines: a curated loop of beauty shots, aspirational lifestyles, and product recs
If you’ve spent any time on Instagram in 2025, you’ve probably scrolled past—or made—at least one “fit check” Reel. They’re the blink-and-you’ll-miss-it outfit
If you tuned into social media in 2024–2025 and wondered why every other livestream looked like a hyped-up showdown, you weren’t imagining things. TikTok Live B
If you’ve spent any time on TikTok since early August 2025, you’ve probably seen it: creators cupping a hand to their ear like a phone, Tyler, The Creator’s pun
If you told someone in 2009 that a Black Eyed Peas song would be the sonic glue for a summer of outfit transitions, “main character” edits and pose-heavy dance
The rise of de-influencing on TikTok reads like an archetypal social-media parable: a grassroots backlash against shameless product pushes, a corrective force p
If 2025 had a mascot, it would be a chatbot in therapy—sweaty palms, existential dread, and a very public breakdown at 3 a.m. The year has gifted the internet a
If you’ve been scrolling Instagram Reels lately, you’ve probably seen it: creators standing over friends, partners, or staged scenes, fingers tugging invisible
If you’ve been scrolling TikTok this year, you’ve probably noticed a jarring narrative flip: the soft, cinematic “main character” videos that dominated the pand
If 2025 had a catchphrase, it probably would’ve been "delulu is the solulu" — the tidy little slogan that packed manifesting energy, peak self-help vibes, and t
If you’ve felt like your attention span evaporates faster than a 15-second TikTok, you’re not paranoid — you’re being engineered. Over the past five years the p
Welcome to the roast you didn’t know you needed. 2025 came barreling in like a confetti cannon loaded with brand deals, new sounds, and infinitely re-cut "main
If you’ve spent any time on TikTok in 2025, you’ve probably seen it: a smiling creator drops an intentionally vague teaser, the comments flood with questions, a
If you’ve spent any time on TikTok in the last few years, you’ve probably scrolled past at least one cinematic clip of someone narrating their “main character e
Welcome to the definitive guide to social media trends as of 2025-08-26. If you live and breathe social media — whether as a creator, brand marketer, community
You’ve seen the headlines: “Metaverse will be the next internet,” “Big tech pours billions into virtual worlds,” “Buy virtual land now.” Then you clicked into D
If you've scrolled TikTok in the past two years and haven't run into someone jerking their head like a busted animatronic while saying the same two lines on rep
If you’ve spent any time on Instagram in 2025, you’ve probably seen the “2025 Mood” posts — those carefully composed collages, pastel gradients, AI-stylized sel
Imagine a room full of strangers watching a performer repeat the same phrase on loop, raising an eyebrow or tilting their head on command, while digital coins a