Insights on Instagram culture, social media trends, and digital humor
Call it the sandbox shuffle or, more bluntly, the retirement migration: a growing number of established creators — the ones who built careers on viral loops, tr
If you’ve spent the last three years obsessively tweaking vertical videos, riding trends, and cross-posting your best short-form content across TikTok and Insta
If you’ve ever fallen down a 2 a.m. ASMR TikTok rabbit hole — whispers, crinkle sounds, gel-cutting close-ups that make your scalp fizz — you already know how w
If you’ve spent even a casual amount of time on TikTok in the last two years, you’ve probably encountered the “main character” aesthetic — perfectly framed solo
Call it migration, call it exile, call it a cold landing zone — the past few years have seen millions of short-form videos and creators cross-platform like refu
In 2025, something that started as a trivial way to speed up remote water-cooler chatter metastasized into a workplace crisis: the Slack Emoji Wars. What began
If you scroll Instagram for more than five minutes, you’ll notice the careful curation: fonts, color palettes, grid layouts, and a tiny constellation of emoji s
Couple influencers—pairs who document their relationships, domestic routines, travel adventures, and intimate milestones—have become one of social media’s most
If you’ve been doom-scrolling through Instagram Reels this week, you’ve probably seen the same slow-build audio clip stitched to ten different videos in a row.
If you’ve spent even five minutes scrolling feeds in the last few years, you’ve probably seen a beautiful, hyper-detailed portrait ruined by a pair of hands tha
Somewhere between the attic of awkward first messages and the basement of unsolicited photos, Gen Z collectively hit “delete.” What felt like a revolutionary sw
If modern family conflict had an epicenter, it would be a little green-and-white chat bubble that lives in our pockets: the family WhatsApp group. Think of it a
Scroll past the avocado toast and you’ll find them: perfectly curated faces in soft, golden light promising “biohacking” shortcuts, miracle supplements, early-d
Call it a trend, a cultural shorthand, or a workplace scandal waiting to happen: somewhere between the all-hands update and the fiscal Q&A, an emoji slid into a
Spotify Wrapped began as a fun data recap—a colorful infographic that summarized a user's top songs, artists, genres and minutes listened. What started in 2015
If you scroll TikTok at 2 a.m., chances are you won’t just find sleepyfaces and chamomile ads—you’ll find robot voices, hyper-real whisper bots, and AI-generate
You open Slack expecting a quick project update and are met with a short sentence followed by an emoji parade: a smiley, a thumbs-up, a party popper, a coffee c
For years, social platforms like TikTok rewarded a certain storyline: polished aesthetics, relatable vulnerability, and a magnetic "main character" narrative th
Welcome to the weirdest intersection of performance art, influencer economics, and human-computer mimicry. If you’ve been scrolling TikTok recently, you’ve prob
Remember when your Instagram feed was just a carefully curated grid of travel photos and latte art? Those days are gone. Enter Instagram Notes — the tiny, ephem