Editorial Standards & Ethics

Our commitment to providing accurate, helpful, and trustworthy content about Instagram roasting and social media trends.

Core Principles

Accuracy

All content is fact-checked and verified before publication. We cite reputable sources and update articles when new information emerges.

Transparency

We clearly disclose our methodologies, data sources, and any potential conflicts of interest. Our AI-generated content is clearly labeled.

Expertise

Content is created by experts with credentials in social media, psychology, AI, and content strategy. See our author bios.

User Value

Every article is designed to provide practical, actionable insights that help users understand Instagram culture and improve their social media presence.

Our Editorial Process

1. Research & Ideation

Topics are selected based on search trends, user questions, and emerging social media phenomena. We analyze data from Google Trends, Reddit, Twitter, and TikTok.

2. Expert Writing

Content is written by subject matter experts with relevant credentials. Each article includes the author's bio and expertise.

3. Fact-Checking

All statistics, claims, and examples are verified against primary sources. We link to original research, studies, and authoritative sources.

4. Editorial Review

Articles undergo editorial review for clarity, accuracy, and adherence to our style guide before publication.

5. Regular Updates

Content is reviewed quarterly and updated with new data, examples, and trends. Update dates are clearly displayed.

Content Guidelines

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Evidence-Based: Claims supported by data, research, or expert opinion

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Original Insights: Unique perspectives and original research

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Practical Value: Actionable advice and real-world examples

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Respectful Tone: Humorous but never cruel, discriminatory, or offensive

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Current & Relevant: Up-to-date with 2025 trends and platform changes

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No Clickbait: Headlines accurately reflect content

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No Harmful Content: No bullying, harassment, or personal attacks

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No Plagiarism: All content is original or properly attributed

Data & Research Standards

Our research follows rigorous standards to ensure credibility:

•Sample Sizes: We clearly state sample sizes and methodology for any proprietary research (e.g., our 2025 Instagram Roasting Report analyzed 10,000+ users)
•Source Citations: All statistics link to original sources within 1 click
•Recency: Data is dated and sourced from the last 12-24 months when possible
•Transparency: Methodologies are explained in detail in our research reports

AI-Assisted Content

Some articles use AI assistance for research, outlining, or drafting. However:

• All AI-generated content is reviewed and edited by human experts
• Final articles are fact-checked and validated
• AI cannot replace human judgment, creativity, and expertise
• We prioritize original insights over AI regurgitation

Corrections & Updates

We take accuracy seriously. If you find an error:

• Email us at editorial@lookatmyprofile.org
• We will investigate and correct errors within 48 hours
• Significant corrections are noted at the top of articles
• Minor typos are corrected silently

Last updated: January 15, 2025

Questions About Our Standards?

We're committed to transparency and accountability. Reach out anytime.